Ensure executive engagement to transform trends into traction
The success of your innovation efforts dictates your long term chances for corporate success. Whatever innovation model your company follows, focusing on the three principles which apply to every innovation model will improve your effectiveness. These are, in effect,
first principles of innovation:
1) senior executives must be involved and not over-delegate in the Front End
2) you must have a balanced portfolio of Core, Adjacent and Transformational candidates
3) the correct management style must be applied at the correct stage of the innovation process
The founders of iP2Biz have been helping companies like yours break the Innovation Logjam for the past 12 years. Come learn about an actual diagnostic study which a major company is using to improve innovation throughput.