After the Pandemic: Foresight for Innovating in
an Uncertain World
TRACK Workshop
Tuesday, June 7, 1:00pm – 5:00pm CT
As we enter the post-pandemic age, uncertainty about the future is only increasing. Consumers searching for novelty, a new geopolitical world-map impacting supply chains, evolving Web3 and the Metaverse applications, and the increasing threat of climate change are all driving forces influencing markets in nonlinear ways. These uncertainties put existing innovation portfolios under pressure and inhibit new investments in research and development. R&D Leaders will need advanced tools and approaches to continue to manage and invest in innovation in this new post-pandemic environment. This course gives hands-on learning on the R&D applications of modern foresight techniques first developed for strategy and risk management. Participants will learn the history of modern foresight, the specific methods for innovation, and develop scenarios impacting the future of their businesses in a workshop setting. They will leave with tools and approaches to better manage their R&D portfolios in a decade of uncertainty.
Additional registration required; workshop not included in price of conference registration
IRI or NAM Member Price: $495
Non-Member Price: $595
Speaker
Christian Crews is the Principal of Wavepoint, a foresight and growth strategy advisory services firm. He has over 20 years of experience applying foresight to strategic innovation and growth for Fortune 500 and Global 1000 clients including PepsiCo, Goodyear, and CVS. Previously, he was the Global Foresight and Growth Lead for Kalypso LP, a $50 million innovation consulting firm. Christian has written extensively on the use of foresight for growth and innovation. In 2011 he wrote the definitive case study applying futures thinking to research and development and portfolio management (Research Foresights, in Research-Technology Management). In 2013 he led the Industrial Research Institute IRI2038 project, a multi-company exploration of the future of R&D. His use of foresight for innovation was featured in the 60th Anniversary edition of Research-Technology Management, alongside articles by Henry Chesbrough, Erik von Hippel, Robert J. Cooper, and Don Norman.