Annual Meeting 2011 - Capabilities-Driven Strategy

The Essential Advantage: How to Win With a Capabilities-Driven Strategy
Cesare Mainardi, Chief Operating Officer and Managing Director, Booz and Company 

Winning companies align their strategic direction to the capabilities that make them unique… they make hard choices about differentiation and stick to them. This makes them more coherent than their competitors, and that gives them the right to win in their chosen markets. 

Mainardi discusses ‘The Coherence Premium’ - a simple concept that redefines value and brings order, focus, competitive advantage – and a significant performance premium. A ‘coherent’ strategy focusing on what a company does best can unlock growth, guide cost cutting, drive M&A, attract talent, improve culture, and power an organization to better financial results.