Big Data: Digitalization in R&D
Building on the success of IRI’s first strategic research platform, the IRI2038 Futures Study, we have launched our next ground-breaking study: ‘The Next Industry Revolution: Digitalization and its Implications for R&D Management’. The Big Data team is one of three examining topics under this theme.
At the Annual Meeting, the Big Data team is looking to identify success stories and thought leaders and will be launching their research questions:
• How will Big Data inform R&D activities?
• How will Big Data enable new R&D activities?
• How will Big Data disrupt traditional R&D?