IRI Honors Recipients of Distinguished Award for Best Journal Article

2013 Maurice Holland Awardees


2013 Maurice Holland Award Presented

San Jose, CA  (November 20, 2013) – The Industrial Research Institute (IRI) announced yesterday the winners of its prestigious Holland Award during a reception and dinner at its Future Summit in San Jose. The award, given to those who exemplify originality of new management concepts in articles published in IRI's journal, Research-Technology Management (RTM) went to Bill Crandall, Paul Henderson, Alan MacCormack, and  Peter Toft.

The authors were honored for their article,” "Do You Need a New Product-Development Strategy? Aligning Process with Context," published in the Jan-Feb 2012 issue of Research-Technology Management. 

“This article presents a fascinating framework for implementing multiple development processes tailored to different product-development contexts,” said Jim Euchner, RTM Editor-in-Chief. “It is an outstanding example of quality and practical usability of research that we strive to publish.”


The Holland award is named after IRI's founder, Maurice Holland. Selection of the Holland Award recipients is made by the RTM Board of Editors. The award, established in 1982 to foster excellence in research, is given based on:

• significance to the field of R&D, technology and innovation management;
• originality of new management concepts; and,
• excellence in clarity of presentation.


About the Holland Award Recipients
Bill Crandall is Principal of Clarify LLC, a boutique strategy consulting firm that works with senior leaders who need rapid but comprehensive strategy development tied to measurable execution plans.  Bill’s experience spans the for-profit and non-profit worlds, including serving on the boards of Teach for America, Village Harvest, and Atkinson Foundation.  Bill holds degrees from Princeton and MIT.


Alan MacCormack is the MBA Class of 1949 Adjunct Professor of Business Administration at Harvard Business School.  His research examines the management of innovation and product development in high-technology industries, with a particular focus on software.  Alan’s research has been published in a variety of leading journals including Management Science, Research Policy and Harvard Business Review.    Alan holds a DBA from Harvard Business School, an MSc from MIT's Sloan School of Management and a BSc from the University of Bath in England. 


Peter Toft is Director of Engineering for the Compute Service in Hewlett-Packard’s Public Cloud. Prior to this, he led research in HP Labs on secure cloud Infrastructure as a Service and managed real-world cloud technology trials such as the HP SE3D, a cloud-based service for digital media production. Peter holds a BA in physics from Oxford University and an MSc in information engineering from Bristol University.


Paul Henderson is Managing Director of Clarify LLC. Paul spent 20 years at Hewlett Packard in a variety of management roles in product development and strategy. He has deep expertise in intellectual property, new business creation and competitive positioning. Paul was named “One of the world’s top IP strategists” by Intellectual Asset Management magazine in 2013. Paul holds an MBA from the UC Berkeley Haas School of Business an MBA from the Columbia Graduate School of Business and a degree in Chemical Engineering from the University of Washington. 



About the Holland Award Short List
The candidates for the 2013 Holland Award were quite diverse offering new innovation models, insights on emerging markets, case studies from a variety of industries and contexts, and in-depth discussions on essential tools for managing innovation. RTM’s 2013 Holland Award Short List included:


Ted Farrington, Keith Henson, and Christian Crews. “Research Foresights: The Use of Strategic Foresight Methods for Ideation and Portfolio Management.” March/April, pp. 26–33.


Robert G. Cooper and Scott J. Edgett. “Best Practices in the Idea-to-Launch Process and Its Governance.” March/April, pp. 43–54.


Chris van der Hoven, David Probert, Robert Phaal, and Keith Goffi n. “Dynamic Technology Leadership: The Adaptive Role of the CTO.” September/October, pp. 24–34.


David Edwards. “Innovation Adventures Beyond the Core.” November/December, pp. 33–41.


Bruce Vojak, Raymond Price, and Abbie Griffi n. “Serial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms.” November/December, pp. 42–48.


Irene Petrick and Russ Martinelli. “Driving Disruptive Innovation: Problem Finding and Strategy Setting in an Uncertain World.” November/December, pp. 49–57.


To receive a copy of the winning RTM article, please contact Michele Taussig at


About the Industrial Research Institute (IRI)
The Industrial Research Institute (IRI) is an organization of 200+ industrial and service companies having a common interest in the effective management of technological innovation. IRI member companies span diverse industries and represent a substantial portion of our nation’s gross domestic product. IRI is the only cross-industry organization creating innovation leadership solutions and best practices in innovation management developed through collaborative knowledge creation. For more information, call 703-647-2580 or visit