Winter Meeting 2013 - Business Model Innovation Challenges

ROR Stage: gathering and analyzing data

Innovation outside of the core provides an opportuinity for growth, however, it generally requires a different business model. This ROR idenitifies the challenges associated with business model innovation and provides tools or approaches that induce success in innovation outside of the core. Participants should bring their perspectives on business model innovation within your company, identifying challenges you experience and potential cases for further analysis. Members can expect to gain an understanding of the challenges associated with business model innovation, insights from case studies and a perspective from other companies on their approach to business model innovation.

Team: Charles Johnson-Bey, Lockheed Martin Corp.; Peter Koen, Stevens Institute (SME); Larry Schmitt, The Innovo Group (SME)