Conference Agenda

All sessions will be held at Tinkham Veale University Center (11038 Bellflower Road, Cleveland, OH 44106) unless otherwise indicated.

Tuesday, October 11
5:00pm – 6:30pm Welcome Reception
Dively Ballroom, George S. Dively Building, 11240 Bellflower Rd, Cleveland, OH 44106

Wednesday, October 12
9:00am – 9:45amFacilitated Networking Opener
What are your goals for the conference and your digitalization efforts?
9:45am – 10:00amBreak
10:00am – 10:15amWelcome
10:15am – 10:30amTIM TalkPeople-First Approach to Digital Transformation 
Companies across all industries have approached digital transformation initiatives with more tools, technology, and know-how than ever before. Innovations in technology such as IoT improve product quality, reduce material waste, and reduce production line downtime with many of the expected productivity increases and cost decreases. However, digital transformation initiatives often only result in incremental improvements when an organization isn’t positioned to adapt to disruptive technology. To truly attain transformative change, companies must recognize and directly address the organizational obstacles that may be hidden but can sidetrack even the most well-funded digital transformation initiative.
Cliff Tironi, Thinaer
10:30am – 11:15amOpening Keynote: The future workforce is already here, it is just unevenly distributed. 
People are a critical element of a “digital first” strategy. But precisely what we do about it is not clear. In this keynote, Youngjin Yoo will discuss how organizations can design a new human infrastructure that underpins their digital strategies. He will talk about how organizations can use technology to re-design their workforce configurations – both the current and future, how to re-think the work that people do, and how leaders re-imagine their roles to more effectively guide the organization. 
Youngjin Yoo, Case Western Reserve University
11:15am – 11:30amBreak
11:30am – 12:30pmPanel: Ensuring Diversity and Inclusion in Building Digital Talent
The panel will address:
– Ensuring diversity as digitalization evolves our roles
– Ways that technology can help with inclusion efforts
– Measuring the success of diversity and inclusion efforts

Rochelle Williams, National Society of Black Engineers*; Charlene O’Hanlon, Activate Marketing Services*; Michael Lalich, Team NEO; Rebecca Scina, Hyland; Diana Bilimoria, Case Western Reserve University (moderator)
12:30pm – 1:30pmLunch
1:30pm – 3:00pmWorkshops:
1. The Human Side of Technology: Leading People Through Digital Transformation
This workshop will address various approaches to capability building in employees across a range of technology transformations. We will reference use cases from our own research to serve as the foundation for this workshop. Additionally, participants will play an active role in designing an assessment tool for their own organization, including making suggestions around the strategy and level of investment companies should be thinking about when it comes to leveling up talent.
Beth Dawson, Mars Wrigley US*; Cliff Tironi, Thinaer

2. Designing for Engagement with Limited Resources
This workshop begins with the real-world challenge of engaging people despite what’s sorely lacking among employees in complex organizations: time. Frameworks, theories, and plans are great, but if there’s no way to practically engage people living under constraints, they are useless. Design – known for making great products – can also be used to build engagement in organizations. Kip will share personal challenges from the healthcare industry where any dedicated program for upskilling or capability building – including carveout required for digital transformation – across the organization is typically seen as a zero-sum game, i.e., caregivers need to be taken away from the bedside or life-giving work to do “innovation work.” The workshop will explore ways that participants as designers can shape engagement in their respective organizations under existing constraints and resources.
Kip Lee, University Hospitals

3. Developing digital competencies in non-analytics staff

John and DeAnna will present an overview on Goodyear’s approach to building the data capabilities of our Global IT community.  The goals they set out to achieve, obstacles they faced and how their partnership with CWRU to deliver a data competency program will position them for success. 
DeAnna Hanzel and John Wright, Goodyear; Jagdip Singh and Vipin Chaudhary, Case Western Reserve University
3:00pm – 3:30pm Break
3:30pm – 4:30pm Reconfigurable Modular Microbotics for Self-Assembling and Additive Manufacturing 
Magnetically actuated modular robots can be controlled remotely by external magnetic fields, making them promising candidates for biomedical and engineering applications. This talk will introduce an innovative reconfigurable modular robotic system which controls miniature components that can be actively assembled and disassembled on command. This type of system could potentially improve the robustness and controllability of small-scale additive manufacturing. The base components are miniature cubes that contain permanent magnets. They are actuated using an external magnetic field generated via a three axis Helmholtz coil system. The cubes can achieve different motion patterns, such as such as pivot walking, tapping, and tumbling. Our project involves designing and fabricating scalable modular subunits using 3D printing. A set of design rules for the cubes has been defined. Algorithms to control the magnetic subunits have been studied. The issues addressed by this talk are at the interface of small-scale robotics, control theory, materials science, and bioengineering, and hold exciting prospects for fundamental research with the potential for diverse applications. 
MinJun Kim, Southern Methodist University
4:30pm – 5:30pm Reception
Thursday, October 13
9:00am – 9:45amFacilitated Networking Opener
What does your perfect digital team look like?
9:45am – 10:00amBreak
10:00am – 11:00amKeynote: From Engineers to Programmers – How Porsche is building internal capabilities for digital transformation 
With the company’s efforts in building up software capabilities to complement its outstanding cars, Porsche also needs to increase digital literacy among its highly-skilled employees. As part of the keynote, Jan will share how software affects different parts of the organization and what Porsche does to attract talent and upskill employees further to complement the skillset of their car experts and engineers. 
Jan Burchhardt, Porsche* with Nicholas Berente, Professor of IT, Analytics, & Operations at University of Notre Dame, Mendoza College of Business
11:00am – 11:45amFireside chat: Marco Costa, Americas Serviços Médicos, UnitedHealth Group Brasil* and Youngjin Yoo, Case Western Reserve University
Marco and Youngjin will discuss the role of leadership in transforming organizations and how Marco deals with people issues regarding skills and attitudes to facilitate strategic transformation. 
11:45am – 12:45pmLunch
12:45pm – 1:30pmSmall Group Case Studies
1. Putting People first in implementing Transformation in Operations
Jerry Grunewald leads the Digital Plant of the Future effort for INVISTA, one of the largest manufacturers of engineering polymers with 13 global sites.  Now in Year 4 of this Transformation effort, Jerry will share how his team has leveraged the insight of co-presenter Jerry Kane’s work (author of The Technology Fallacy) on how people, not technology, are the real key to digital transformation.   By focusing on People, Processes, and Technology in that order, Jerry G will discuss how his team is transforming the way Operations work is done and value is created.  Jerry K will provide insight into the latest field research as well.
Jerry Grunewald, INVISTA; Jerry Kane, University of Georgia*

2. Well-being at the Workplace; A multidisciplinary approach and scalable digital tools
Many organizations have employee well-being programs, but even with these in place, mental health issues that need clinical intervention and/or counseling go undetected. Often help arrives only after the problem is very severe, or when it has resulted in adverse outcomes. Behavior, Business, and Social Sciences (BBSS) research at TCS supports proactive initiatives for associate well-being. We discuss some elements that can enable realistic modeling of organizational agents and an easy to consume interface that can improve well-being among employees. 
Farid Bichareh, TCS

3. The Challenges and Lessons Learned from Continuous Digital Transformation
Digital represents all evolving and new ecosystems centered on customers—yet how will our transactional driven organizational cultures react beyond the rationale of adoption?  While digital transformation initiatives have set objectives, the pressures of employee reskilling and adaptation to process changes have altered leadership requirements.  This session will examine a timeline of multiple digital transformation case studies, their innovative rationale, and the lessons learned which today continually change our on-going actions and approaches.  Innovation cycle times are significantly compressing our enterprise’s ability to adapt to disruption—imagine how our employees, partners, and customers feel.
Mark Dangelo, Author: M&A Digital Demands, The Ramifications of Innovation $ingularity
1:30pm – 2:00pmBreak
2:00pm – 2:45pmPlenary: Bridging the Digital Skills Gap
To compete successfully in the post-COVID era, organizations need talent with the right digital capabilities for the future. Yet only 9% of executives believe their organization has leaders with the necessary digital skills and only 40% agree their organizations are building robust digital talent pipelines. Meanwhile, demand for digital talent is rapidly outstripping supply. The challenge is how to create a robust pipeline when the definition of ‘digital skills’ is unclear. This session will provide an overview of digital skill categories and outline a strategy for bridging the digital skills gap. 
Kathryn Brohman, Smith School of Business, Queen’s University Canada
2:45pm – 3:45pmPlenary: How Data Can Make Better Leaders 
There is volumes of research that attempts to define effective leadership and many more that demonstrate the impact of poor leadership on employee engagement and retention.  In a recent study, we found that leaders who had the highest employee engagement and strongest results were those who regularly asked for feedback and leveraged data for continuous improvement.  So how do we become better leaders? What data and tools are available today to help us on that journey?  This session will share how partnering with HR, leveraging data and people analytics can help us to become better leaders tomorrow.   
Fiona Jamison, Spring International
3:45pm – 4:00pmWrap up and adjourn

* Speaker will be attending remotely.