IRI/Untold Content – Unlocking storylines for innovation success

Event Type: Webinar
Location: Online

Date/Time

Culture, Talent Management

Innovators spend 30% of their workweek storytelling. Yet, most lack training on how to use story frameworks and innovation plotlines to improve the efficiency and effectiveness of this time investment. In this webinar, the Untold Content research team will share how to leverage popular story frameworks with innovation plotlines to create stories that lead to increased buy-in, engagement, and feedback in innovation contexts. Discover story patterns that you can implement in a practical way to help you achieve your innovation objectives. Ask burning questions of our researchers and explore which storylines work best for your unique innovation projects and pitches.

To receive an invitation, please email Lee Green.

All IRI events are broadcast in Eastern Standard Time

Katie Taylor

CEO

Untold Content

Katie Taylor is founder and CEO of Untold Content, an innovation storytelling firm that supports public and private sector organizations in scientific, medical, technical, and social innovation verticals to effectively communicate their ideas, insights, and impacts. She is a former research professor in professional writing who now leads a team of MA- and PhD-level writers, researchers, and designers who provide hands-on content strategy and content creation services as well as immersive training experiences that empower teams to successfully communicate their innovative work. She hosts the Untold Stories of Innovation podcast and has interviewed more than 100 global innovation leaders to explore the role storytelling plays in the innovation process.