Webinar: Disrupting Innovation through Collaborative Competition

Sigvald Harryson & Robert Kirschbaum
Wednesday April 22, 2020 1:00pm2:00pm
from your compuer

This session will explore the “collaboration competition” approach to breakthrough innovation, which brings together multiple teams of talent and expertise, from university and corporate backgrounds, to solve R&D challenges. Companies use an open network/collaborative team to generate ideas and test theories, as well as a closed team that provides protection for the company’s  internal proprietary information. This method helps organizations solve their innovation challenges much more quickly than the more traditional approaches This webinar will look at several case studies, including Porsche (safer brake materials), BASF (biodegradable sunscreens), Nestle Purina Petcare (healthy, organic, and functional pet food), and AkzoNobel (sustainable paint).