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Looking forward to 2021? Check out our events calendar for the year! Start planning now for our upcoming 2021 Virtual Annual Conference, Digital Futures, TRACK, PILOT, SPRING, RTM Brown Bags, CTO Coffee House, Director Coffee House and our exciting innovation webinars.

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IRI resources assist your day-to-day R&D functions and help in problem solving. Search by keyword, topic, or your R&D role to find tools to help you manage your organization's R&D and innovation process more effectively.


RTM - Getting Graphene Right
January 01, 2020
In the decade and a half since researchers pulled the first atom-thick flake from a graphite block with transparent plastic tape, graphene’s remarkable properties, and those of its rolled-up cousin,...
  • RTM Journal
RTM - Seeing Around the Corners -- An Interview with Rita McGrath
January 01, 2020
Rita McGrath has studied innovation, competitive advantage, and how companies can best respond to rapid shifts in the competitive landscape. A major challenge for companies anticipating disruption is...
  • RTM Journal
RTM - Mobile Market Research Applications as a New Voice of Customer Method
January 01, 2020
Overview: This paper describes mobile market research applications (MMRAs), new Voice of the Customer (VoC) tools that take advantage of the ubiquity of smartphones. MMRAs provide an efficient and...
  • RTM Journal
RTM - Time to Clean Up Space
March 01, 2020
We humans, it seems, like to leave a messy trail wherever we go—whether it’s our oceans, our cities, and, yes, even our outer space. Several hundred Plastic bottles and other plastic pollution covers...
  • RTM Journal
Weekly Member Update - Monday, July 6, 2020
July 06, 2020
INNOVATION NEWS HEADER.png How Stitch Fix used AI to personalize its online shopping experience Online retailers have long lured customers with the ability to browse vast selections of merchandise...
  • News & Press Releases
  • Newsletters
Monthly Brown Bag - The Influence of Collaborative IT Tools on NPD
Friday April 01, 2016 12:00pm – 1:00pm
Better understand how tools such as social networking and microblogging platforms are being used in NPD and what influence they have on NPD outcomes.
  • Event
  • IT
  • New Product Development
  • Tools and Techniques
Webinar: Implementing an Enterprise Competitive Technical Intelligence Program
Friday May 18, 2018 12:00pm – 1:00pm
In this ever-changing world, it is business critical to stay ahead of your competition by creating new and innovative products that meet your consumer needs. Predicting where your competitors are...
  • Event
September Brown Bag - The Future of Innovation: Better, Faster Insights with AI
Friday September 06, 2019 12:00pm – 1:30pm
Join Applied Marketing Science (AMS) to learn how machine learning has revolutionized the way companies gather insights for innovation. AMS, in collaboration with researchers at Massachusetts...
  • Event
What Comes After What Comes Next
Jim EuchnerFriday July 03, 2020
Volume: 
63
Issue: 
4

“Merely quantitative differences, beyond a certain point, pass into qualitative changes.”

––Karl Marx

There is one prediction among many that rings...

RTM - Design in the Generative Economy
March 01, 2015
Digital technology is clearly changing the products and services that we use every day, but Youngjin Yoo sees a much more fundamental change. He believes the rise of digital technology is changing...
  • RTM Journal
  • Design
  • New Business Development
  • Leverage External Resources
  • IRI Research
RTM - Technology Landscape Mapping
July 01, 2013
OVERVIEW: Open innovation efforts traditionally focus on sourcing external solutions against known needs. This approach, while helping the organization to close gaps in internal capabilities, has...
  • RTM Journal
  • Technology Scouting
Community Forum - Patent Portfolio and Research Strategy
Are you concerned that your patent portfolio reveals your research strategy? Michelin is evaluating its patent filing criteria, especially the balance between the protection of innovation with...
  • Community Forum
  • Strategic Planning
  • Intellectual Asset Management
Member Summit 2015 - Lean Start Up
October 20, 2015
Lean Start Up in Large Organizations ROR Stage: gathering and analyzing data Lean Start-Up is a new process for product development that can enhance the stage gate process and is more suitable for...
  • Presentation
  • Research
  • New Product Development
  • IRI Research
Member Summit 2014- Business Model Innovation Challenges Report-Out
October 15, 2014
Large companies have been able to grow by becoming proficient at developing products in their core for existing customers in known markets. Increasingly companies have sought new growth opportunities...
  • Audio/Video
  • Presentation
  • Research
  • New Business Development
  • New Product Development
  • IRI Research
Annual Meeting 2014 - Translating Basic Science into Products
May 21, 2014
Translating Basic Science into Products and the Role of Diversity in Making that Happen Joseph DeSimone, PhD, Director, Frank Hawkins Kenan Institute of Private Enterprise; Chancellor's Eminent...
  • Presentation
  • Audio/Video
  • New Product Development
Annual Meeting 2014 - How the Web can Change Your Business Model
May 21, 2014
How can the Web Fundamentally Change Your Industry Business Model? Tony Singarayar, Founding Partner, Analogy Growth Partners, LLC John Aceti, Vice President, Analogy Growth Partners Everyone...
  • Presentation
  • New Product Development

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