Innovation Research Interchange Announces Winners of Prestigious 2020 Maurice Holland Award

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Innovation Research Interchange Announces Winners of Prestigious 2020 Maurice Holland Award

Winning article focuses on the state of R&D planning in longer-term time frames

The Maurice Holland Award recognizes the best papers published in Research-Technology Management (RTM) and honors IRI’s founder, Maurice Holland. The award, established in 1982 to foster excellence in research, is traditionally given at the IRI Annual Conference for the best paper published during the previous year. Papers are judged by RTM’s Board of Editors according to the criteria of significance to the field of R&D and innovation management; originality of new management concepts; and excellence in clarity of presentation.

Kent M. Young, Terry L. Rosentiel, and Pam Henderson are the recipients of the 2020 Holland Award for their paper “Long-Term R&D Strategy and Planning,” which focuses on the state of R&D planning in longer-term time frames. Long-term R&D planning is difficult because insights about the more distant future are limited. In the award-winning article, the authors present the study results and developed a scorecard that companies can use to evaluate the maturity of a long-term strategy function.

Jim Euchner, Research-Technology Management’s editor-in-chief, commented on the award: “Long-term R&D planning is among the most difficult tasks for innovation leaders. This paper provides a much-needed perspective on the state of practice today and what it will take for companies to truly grasp the opportunities ahead of them.”

Kent M. Young is senior director of technology for Global Supply Chain R&D at the Sherwin-Williams Company in Cleveland, Ohio. He leads teams supporting the company’s innovation and growth initiatives, including product development for architectural coatings, polymer and materials development and supply, open innovation and external technology functions and an Innovation Resource Center supporting all Sherwin-Williams business units.

Terry L. Rosenstiel retired from USG Corporation after 42 years of service. He was Director of Partnerships & Innovation Pipeline at the Corporate Innovation Center in Libertyville, Illinois.

Pam Henderson is founder and CEO of NewEdge Inc., a growth, strategy, and activation firm. She developed Opportunity Thinking to create growth opportunities. Opportunity Thinking has been applied in more than 60 Fortune 500 companies.

“Long-Term R&D Strategy and Planning” was published in the January-February 2020 issue of RTM. For a copy of the award-winning article, contact Tianna Lewis (


About Innovation Research Interchange

The Innovation Research Interchange (IRI) is an organization of 200+ industrial and service companies having a common interest in the effective management of technological innovation. IRI member companies span diverse industries and represent a substantial portion of our nation’s gross domestic product. IRI is the only cross-industry organization creating innovation leadership solutions and best practices in innovation management developed through collaborative knowledge creation. For more information, visit

About Research-Technology Management

Research-Technology Management (RTM) is IRI’s award-winning, bi-monthly journal focused on the practice of innovation. Since 1958, RTM has published peer-reviewed articles that map the cutting edge in R&D management, illustrate how management theory can be applied to real situations, and give leaders of research, development, and engineering the tools to promote innovation throughout their organizations. For more information, visit