Introducing the Innovation Storytelling Toolkit: IRI/Untold Content – The Stories We Tell Project Update
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- Katie Taylor
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- Introducing the Innovation Storytelling Toolkit: IRI/Untold Content – The Stories We Tell Project Update
How can innovators ensure that no good idea gets shelved because it wasn’t well told? Which communication strategies work best for different innovation contexts? And are there tools out there to help innovators storytell more effectively? The Untold Content team will reveal a new toolkit designed specifically to provide innovators with 30+ storytelling tools for communicating effectively in innovation contexts. Join us as we explore innovation storytelling patterns, frameworks, and techniques derived from 100+ interviews with global innovation leaders and state-of-the-field research with 145 participants. Share your feedback and perspective on these tools as we aim to prepare innovators to storytell with speed and success.