Reinventing Retail

Volume: 
63
Issue: 
3

I was watching You’ve Got Mail the other day, that not-so-old movie that had as its backdrop the creative destruction of the corner bookstore. The category-killer chain at the center of that movie’s plot had introduced a new business model that was simply much better than that of the mom-and-pop bookstore. One after one the independent bookstores were being driven out of business.