Reinventing Retail
- Resource Type
- RTM Publication
- Publish Date
- 05/03/2020
- Author
- Jim Euchner
- Topic
- Customer Insight
- Associated Event
- Publication
I was watching You’ve Got Mail the other day, that not-so-old movie that had as its backdrop the creative destruction of the corner bookstore. The category-killer chain at the center of that movie’s plot had introduced a new business model that was simply much better than that of the mom-and-pop bookstore. One after one the independent bookstores were being driven out of business.